Get more customers and make them stay

Whether you are doing online business of retailing or operating offline retail shop you ought to have a proper plan to attract more and more customers. Well, there is limited scope in the development of a land-based shop and to attract more customers as you have a particular target market surrounded in the radius of your shop but it becomes wider when you are doing business online. But an online business is also not that easy but with proper techniques, you can get more online traffic in limited time. So here are some of the most effective ways to attract more customers online and make them stay for a long time.

Freebies

It’s in human nature that when free perks are on the line, they are ready to spend a little more on all products. Many businesses use this strategy to gain more customers and eventually, they have found success in it. You might have seen many cosmetics companies some free samples with the purchase of one product and well-established brands also do that to keep hold of the customers. With free samples or give away samples, you have to make customers for more and this time they are ready to pay.

We see big companies like Netflix, Apple, and many others offer a free trial so the customer can know for free what their service is all about. Even online casinos offer free deposit bonuses, free daily spins, and many more free bonuses to attract more customers. BOGO (buy one get one) and some loyalty perks for regular customers are also necessary for keeping a hold on to the customers.

Content marketing

Online marketing has become a huge thing now. You might have observed that the product you had seen on Amazon floating on every next website you are visiting on your browser but that is annoying. That’s why we would suggest you using proper content about your product that can put your business and the product in the highlight. Some five-second ads before YouTube are luring that we end up watching all of it so that is the power of content. You are the one who knows everything about your product or you can hire some good content writer to give your website a powerful presentation.

Solid Assurance

Customer satisfaction is the first thing any business is looking for. So you have to give a solid assurance like a money-back guarantee or at least a warranty if they are not satisfied with your product. Converting a doubtful customer into a confident one is one of the biggest strategies and this can be done with solid assurance so your business can be established as the "trusted."

Subscribe them and take feedback

Do you wonder why most of the telecom companies emphasis on postpaid customers? Because they want some fixed subscribers to ensure their fixed income. As in any business, one has some fixed cost so it is important to establish some fixed income with more subscribers to your business or service so they can know whenever you have something new to offer.

After-sale service or customer support is necessary for every business. You cannot ignore your customers once they have purchased a product or service from you. In order to keep them stick to your business, you have to offer support to customers if they need it. You can take feedback from them and know what their views about the product or service are.

This is the only tip of the iceberg to attract more customers to your business. These strategies might be basic but really significant when you want to encourage the customer to use your product or service.