Five years after its initial foray into women’s fashion in Montreal, JoshuaDAVID, has set up a store in Toronto’s Atrium at Yonge and Dundas with a je ne sais quoi sure to satisfy every woman’s fashion craving. Notable award nominees, Joshua Fagan and David Archer, co-founded the boutique on the promise of personal attention and the forward-thinking fashion.

The pop-up store officially opened on December 4 and will remain at the 585 Bay location (Dundas subway station – second floor) until January 31. In fact, JoshaDavid has done such a fabulous job of their temporary location that it is difficult to distinguish it from the surrounding permanent retail stores.

“We’re very excited about having a presence in Toronto – a market where many of our loyal visitors and former Montrealers now live,” said David Archer, co-owner, JoshuaDAVID. “Our mission is to bring the most enticing styles each season and work with our customers to create their perfect wardrobe.”

The pop-up store features special designer sample sales, exclusive products not regularly available in Toronto and the latest covet-worthy pieces from top designers including Alice + Olivia, Bailey44, Cambio, DVF, Equipment, Elie Tahari, FRS, Jenny Bird, Line, Mackage, Theory and Voluspa, as well as the exclusive JoshuaDAVID brand.

As part of the opening, JoshuaDAVID is hosting a coat drive for the YWCA 1st Stop Woodlawn Shelter. Anyone who brings in gently used outerwear will receive an additional 15% off towards their purchase of all regular and sale coats until January 31, 2015.