Christian Dior's men's collection, Dior Homme, will be a featured shop within Vancouver's new flagship Dior store. Its men's collection, carried in dedicated boutique spaces, is available in only a handful of North American cities. Construction starts soon, with an expected opening date towards the end of this year.

Dior Homme will open within a large two-level Dior store to be located within the Hotel Vancouver, with a street front presence at the southeast corner of Burrard and West Georgia Streets. It will be one of North America's largest Dior stores, and it replaces upscale womenswear retailer St. John, which relocated to newly created retail space, formerly a restaurant, within the hotel.

Designed by Kris Van Assche, Dior Homme is known for its slim silhouette. Clothing is generally black, gray, blue or chocolate brown.

In the United States, Dior Homme boutiques are found in only six cities. Four American cities have a total of six free-standing Dior Homme stores: one each in Beverly Hills, San Francisco and Miami, and three in Manhattan (including a shop-in-store concession at Saks Fifth Avenue). Honolulu and Las Vegas also boast large Dior stores with separate Dior Homme shops-in-stores.

Dior has been in talks with several Toronto landlords as it searches for a larage store space on Bloor Street West. In Canada, Dior currently leases three accessory boutiques within Holt Renfrew stores in Vancouver, Toronto (50 Bloor St. W.) and Montreal. A Dior accessories boutique will also open soon within Holt's at Toronto's Yorkdale Shopping Centre.

Source: Women's Wear Daily

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