Bloomingdale's Moves Towards More Luxury Menswear Designers and Shops

Photo Courtesy of The Mall at Short Hills, Short Hills New Jersey Bloomindale's is opening a collection of luxury shops-in-store for men at its Manhattan flagship. Shops will include Gucci, Prada and Louis Vuitton. The collection opens mid-September and indicates further luxury brand roll-outs in several Bloomingdale's stores. Menswear makes up about 20% of Bloomingdale's revenues. Increased higher-end menswear sales means broadening merchandise selection makes sense. Bloomingdale's will roll-out men's Gucci and Prada shoes at several locations, and will continue to expand men's luxury brands in its various stores.

Cosmetics Floor at Bloomingdale's Chestnut Hill, MA Bloomingdale's downscaled from the late 90's until recently, concentrating on bridge/contemporary labels. The iconic retailer has begun to re-focus on upscale brands, including such women's accessory shops as Chloe, Dior, Jimmy Choo,  Louis Vuitton, Chanel, Fendi, Links of London and David Yurman, women's ready-to-wear by Armani Collezioni, MaxMara and Escada, and menswear such as Duchamp, Turnbull & Asser and Ferragamo.  It's no secret that Bloomingdale's is one of our favourite looking stores. We posted this a few months ago: /www.retail-insider.com/tail-insider.com/2012/04/bloomingdales-our-all-time-favorite.html

Bloomingdale's website: www.bloomingdales.com

Louis Vuitton websiter: www.louisvuitton.com

Gucci website: www.gucci.com

Prada website: www.prada.com

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