Essential Tips to Optimize Your Site

By: Novo Benaojan

All businesses that have a website must make Search Engine Optimization (SEO) a part of their business strategies. SEO is basically trying to get your site as high up as possible on Google and Bing search-results pages. It is finding ways to increase your site's appearance in web visitors' search engine results. The goal of foundational SEO isn’t to cheat the search engines but to create a great, seamless user experience and tell to the search engines your good intentions so they can recommend your website for relevant searches.

While extensive SEO involves site restructuring with a company that specializes in the said area, there are a few simple ways on how you can take yourself to increase your search engine ranking. Check out these simple tips for search engine optimization.

Monitor where you stand

You will never know if your SEO efforts are working unless you monitor your own search standings. We suggest that you keep track of your page rank with tools like Maxvisits.com/about.html and the Google toolbar. It is also vital to regularly check your referrer log regularly to track where your visitors are coming from and the search terms they're using to find your site.

Keywords

You should be careful of placing the appropriate keywords throughout every element of your website like your titles, content, URLs, and image names. Think of these keywords as the search terms like how a potential customer or target will be looking for information on this topic search for it. The most crucial places to put keywords are the title tag and page header. Be also aware that putting too many words on your keywords will get you labelled as a spammer. Search engines are programmed to ignore sites guilty of "keyword-stuffing." Always be strategic in using keywords and watch your web traffic soar high.

Link back to yourself

There is probably no more basic strategy for SEO than the integration of internal links into your site. it is the easiest way to boost traffic to your pages. You should make it usual to link back to your archives frequently when creating new content. We also advise you to make the anchor text search-engine-friendly. The more relevant words point to a page, the more likely that page will appear in the search results of users that run a query with those terms.

Create sitemaps

A site map is a page listing and linking to all the other major pages on your site. Adding a site map makes it easier for search engines to search your site. It is better if the searcher just needs a few clicks necessary to get to a page on your website. Start by making a unique domain name with Bcontemporary.ca/godaddy.

Content

Your content must be fresh. It is crucial that you must update it regularly and often to increase traffic for your website. The best websites for users and for search engines must be full of updated and useful information about a given service, product, topic or discipline.