The Five Longest Deals Between European Football Teams and Kit Brands

There is always a great anticipation surrounding the time when a football team releases a new kit. For the biggest clubs, this is something that millions of people around the world have their eye on.

Behind each great kit is a manufacturer who makes the kit, and while these are huge names in the clothing world, when it comes to football kits, their input is often slightly overlooked.

Some of the relationships between clubs and brans have been going for many years, but which is the longest? Here are the five longest deals between kit brands and European football teams.

#5 Real Madrid & Adidas – 22 Years

We have seen some iconic Real Madrid kits over the years and their relationship with Adidas has been a huge success. This deal currently stands at the most expensive in the world, Real Madrid receive £31 million a year from Adidas for letting them make their kit.

The famous white colours of Real and the Adidas logo go hand in hand, these two have a great relationship.

#4 PSG & Nike – 25 Years

The biggest team in France go well with one of the biggest names in sports clothing. PSG and Nike have worked together on kits for 25 years, and that has resulted in some great looking kits using the traditional blue and red colours of PSG.

There has been a lot of money pumped into the French club over the last decade, trying to elevate them to being one of the biggest clubs in Europe, and for that reason this kit deal is one that keeps rising.

#3 AC Milan & Adidas – 25 Years

Another relationship to last for 25 years has been the one between AC Milan and Adidas. These two have been responsible for some great kits over the years, every time focusing on the red and black stripes that have become synonymous with AC Milan.

Milan itself is one of the most fashionable cities in the world and with the fashion industry set to be hit by Covid-19, it is going to be interesting to see how shirt sales are hit, if at all, by this.

#2 Inter Milan & Nike – 26 Years

The two Milan clubs have a fierce rivalry and with AC Milan hooking up with Adidas, it makes sense that Inter would link up with Nike. Two of the biggest names in world football don’t like each other, and they take opposite sides when it comes to kit manufacturers.

The Milan teams are two big names and games between them are always fiery affairs, worth watching and also worth betting on for those with sports betting accounts.

#1 Bayern Munich & Adidas – 54 Years

Over half a century, the biggest team in Germany, Bayern Munich have hooked up with Adidas to produce their kits. These are two of the biggest names in the world, and they have worked together for such a long period.

The deal means so much to both sides that Adidas actually own 9% of Bayern Munich, and for that reason it seems unlikely that their relationship will end any time soon.