Beyoncé’s “Deal of a Lifetime” with adidas as Latest Creative Partner
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It is not a new idea to use well known celebrities as a marketing tool to promote brands and products, says industry expert Larry Leung.
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Emerging Canadian Retail Trends for 2019: Technology, Partnerships and Experiential Concepts
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The retail industry is changing rapidly, and Larry Leung identifies several trends being identified amongst the leading players.
Read MoreWhy More Canadian Mall Landlords Should Utilize Apple Maps for Customer Navigation
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Customer experience expert Larry Leung explains the benefits of landlords including their properties in Apple Maps, as the world of tech and brick-and-mortar converge and consumers seek out information prior and during visits.
Read MoreHow Loblaw Can Improve Customer Experience of its New PC Optimum Program
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Customer experience expert Larry Leung explains how the new merged program has fallen short in some areas, and how it can be improved.
Read MoreWhy Canadian Airports Should Court Chinese Shoppers [Analysis]
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The rapidly growing tourist segment should be seen as a priority for retail and revenue growth.
Read MoreWhy Adding More Luxury Retail to Toronto's Pearson Airport Makes Sense [Feature]
/![Why Adding More Luxury Retail to Toronto's Pearson Airport Makes Sense [Feature]](https://images.squarespace-cdn.com/content/v1/529fc0c0e4b088b079c3fb6d/1500943209906-ENAZIRC4V815YDGANL8Q/T3_DutyFree_New.jpg)
An expert goes in-depth and discusses the benefits of capitalizing on an already exceptional asset.
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